Equity’s Models Network

Dunja KnezevicEquity’s Models Network is dedicated to fair treatment, respect, and dignity in the workplace for all professional models working in the UK. It is a network built by models to give us an independent collective voice in the industry.

The Models Network is a safe space where all professional models can connect with each other, empower each other, and support each other in an industry that is constantly evolving. By joining the Equity Models Network it means that you are not alone in the challenges we face in the fashion industry and you have access to a community of models with shared experiences. By educating ourselves and reaching out to new models we can ensure that models are aware of their rights in the workplace, safeguarding not only ourselves, but models as a whole and the models of the future. As Equity members we are also entitled to professional and confidential advice from someone who can support you whether you have questions about a contract, need legal representation, or have an issue with your agent.

We seek to make positive improvements to the fashion industry by finding solutions to the problems models face everyday. By identifying issues impacting models and working together to solve those issues, we can send a united message to the fashion industry and make a difference to our own working lives. We already made some great successes by setting minimum standards for those working at London Fashion week and signing British Vogue to a 10 point code of conduct for the treatment of models.

We invite all models to join us in making more positive changes to the fashion industry. We value ourselves and our industry, let’s work towards making it better for everyone.

Are you often required to work long hours without any breaks? Told you have to go topless only once you’ve arrived at the job? Or do you need support when it comes to dealing with your agent? Equity models are committed to ensuring that all models are treated with respect and dignity by improving working conditions across the modelling industry.

London Fashion Week
Equity, the Association of Model Agents, the British Fashion Council, and the Greater London Authority partnered up to create the Model Programme for London Fashion Week (LFW). This set minimum rates of pay for LFW shows, which increase according to the number of times the designer has shown at LFW; separate fitting fees; usage rights for photo and film; breaks; refreshments; conditions in changing areas; nudity; temperature; transport; health and safety and invoicing periods.

Code of conduct
Equity models have developed a ten point code of conduct in response to unfair treatment models received while working. Models hired by companies signed up to the code of conduct, which includes UK Vogue, Next and Debenhams, get assurances on hours of work, breaks, food, transport, nudity and semi-nudity, temperature, changing rooms and prompt payment. Plus, models under 16 years of age will not be used in photoshoots representing adult models.

Further benefits
Being an Equity member means that you are taking a stance against exploitation in the modelling industry. Further benefits of membership include:

    • Advice on contracts and your relationship with your agent.
    • Free legal help.
    • Insurance coverage in case of accidents or claims against you. Plus £10,000 compensation for any facial disfigurement/injury incurred on or off a job.
    • Advice on copyright.
    • Discounts on useful services such as gym access, hair removal and teeth whitening.
    • The Models’ Network – a new network within Equity for models to share ideas and experiences and to campaign for advances in models’ rights.


Meet The Equity Models Network Team

Victoria Keon-CohenVictoria Keon-Cohen

Model and Network Member

Is the  founder of the Models Union at Equity, and was  Chair from 2007-2012. She has supported Equity in devising  the first Code of Conduct for models, has been a representative figure in the media and created the British Fashion Council Fashion Week media campaign London Promotes. In 2011 in association with Dogwoof she organized the UK premiere of Girl Model – documenting the supply chain of young girls in Siberia to the Japanese modelling market. Since beginning modelling in 2001 Victoria has worked internationally in Australia, Europe, the UK and USA for clients such as Versace, Lynx, Dior, Levis and Replay and has shot for British GQ and Vogue. In 2006 she graduated from Central Saint Martin’s with a BA(Hons) degree in Design and later completed courses in Producing at the NFTS and Shakespeare at LAMDA. Her first job in film was as costumer to Robert de Niro and in 2013 she co-wrote, produced and directed her first short film Eternal Return, a medieval gothic romance starring Jonathan Rhys Meyers, Heida Reed and Tom Wisdom.

Eva Fahler EquityEva Fahler

Model and Network Member

Is a Scandinavian model, actress and writer. She gained an MSc in Politics while modelling in London. She began a career as a writer with the European Parliament while living in Belgium and France, writing about culture and politics, and has continued with Reuters News agency in London, translating from six languages. She has interviewed the Nobel Peace Prize winner, President Martti Ahtisaari.Currently, she runs her own fashion Company, EvaMia LLC, and is the Creative Director of EvaMia Lingerie. She is working to raise the profile of the Equity Models Network in the press, parliament and with the fashion elite in New York. Eva has modeled for London Fashion Week, Birmingham Clothes Show and has featured in several advertisements and fashion editorials. She was Member of the Models Committee for Equity between 2011 and 2013,  during which time she was instrumental in establishing a partnership between MP Jo Swinson and Equity. She was also one of the select group of models who helped Equity to draft the “Ten Point Code” to protect models in photo shoots. The code has been signed by British Vogue, Debenhams and Next fashion retailers in London.

Mia FahlerMia Fahler

Model and Network Member

Is a model, an award winning interior designer, a blogger, a fashion designer, an activist and a Ph.D Candidate. Born in Finland, she has lived in Helsinki, London, Paris, Brussels and New York and though proud of her Scandinavian roots, she regards herself as a citizen of the world.  She began modelling as a child and has continued to do so in adulthood as well as becoming active in other fields. Now living in London, Mia has studied art in Paris and interior design in New York and runs her own interior design company, Mia Fahler Design. She also writes an interior design blog, Savvy Mia. In addition, she is a fashion designer and is starting a lingerie fashion line with her sister Eva.

With a Masters in Economics, Mia is currently a Ph.D Candidate in Economics researching unethical consumer behaviour in online social media. In view of her expertise, Mia’s role within the Equity Models Network is as a Social Media Facilitator, devising an online social media strategy and boosting media presence. Mia is a member of the advisory board for a non-profit organisation, Models Against Addictions (MAA) in New York whose mission is to heighten public awareness about addiction. 

Brian Povlsen Equity Models NetworkBrian Povlsen

Model and Network Member

Is originally from Scandinavia, but has lived around the globe most of his life. He started modeling around the age of 21 in editorial high fashion, catwalk and photographic modeling working with international agencies. Twenty three years on Brian is still in the industry, but moved from the editorial to the commercial end of modeling, working as a classic model. Brian has also become interested in photography and a hobby soon turned into paid work.  He now has a network of clients, and enjoys being on both sides of the camera.

Alex.BAlex B.

Model and Network Member

Is a mature model, a dancer and a writer, originally from Italy. She studied contemporary dance in London at The Place and simultaneously read for a bachelor degree at the School of Oriental and African Studies (SOAS), University of London.  Later, she completed a PhD in Art History and Archaeology, also at SOAS, and travelled extensively in Asia, especially Indonesia.  She began modelling  while working as a university lecturer. She has modeled for stock images, commercials and editorials,  appearing in the Guardian weekend supplement. She has performed in fashion films by Marie Schüller, SHOWStudio (Visiting Hour and Saloni A/W 2013) and has danced in music videos (I. Hunter Epitaph, Anavae Anti-Faith).  She has also acted, in a small speaking role, in Hysteria, a play directed by Terry Johnson, first in in 2012 and again in 2013. Alex doubles up as an art model and has her own blog The real does not efface itself. She also blogs for the Huffington Post. A member of Equity since 2009, Alex is also actively involved with All Walks Beyond the Catwalk, a campaign for diversity in fashion founded by fashion commentators Caryn Franklin and Debra Bourne and top model Erin O’Connor.

Zara MillerZara Miller

Model and Network Member

has been modelling since her late teens,  as a commercial and body parts model. Zara started body parts modelling after being scouted by a photographer on a promotional job for o2.  She has worked for Rimmel, Myla, Harveys Furniture, Boots, Compeed, Nokia, Iceland, National Express, Harpers to name a few clients.

Zara is also qualified at degree level as a Home Economist and has used this background to do some food styling, working for companies such as Asda, Warburtons, Typhoo.

Zara is a qualified level 3 make up artist in fashion and photographic make up and has recently started styling.  Apart from modeling, Sara has volunteered with the NHS Cheshire and Wirral Partnership, a mental health trust, assisting on the development of courses in a Recovery College, working with the notion that different foods affect people’s moods.

Her hopes for the Union are that it should give new models a platform and a voice so they do not continue to encounter the problems non-unionised models have had and continue to have. She is particularly interested in promoting a healthy attitude towards eating habits among models.

Holli Dillon

Model and Network Member

Is an actress and a model, who writes, illustrates and directs. She joined Equity as a student member in 2008. She was supported by Equity as the only Equity member in Miss Top Model UK 08. She has modelled for editorial and stock images, and her face has appeared in print ads as also online. She has also modelled for some fashion brands such as Ruffle Ruffle and Punky Fish, and salons such as Toni & Guy and Blue Tit. Holli has an MA in Stand Up Comedy and an interest in physical comedy styles of performance. She has been directing and designing for A Grade Nonsense for the past couple of years. As an actress she likes to use her performance skills to bring a ‘story’ to her modelling work and often appears in TV commercial work because of her acting talent (Orange, Nokia, J20). Holli is currently modelling her own designs that she launched this year on Tshirts for the new label MadApple Clothing. She believes that the Equity Models Network performs an essential role in educating models about their rights and believes that the Union can give models a fantastic opportunity to have their own voice in the industry.